Starr Tincup acquires new client, VeriTask Software

Released on = February 23, 2007, 7:24 am

Press Release Author = Starr Tincup

Industry = Management

Press Release Summary = Marketing firm acquires new client that provides software
solutions for business management

Press Release Body = FT. WORTH, Texas - February 23, 2007 - Starr Tincup, an
integrated marketing firm for business-to-business software and services companies,
announced today the acquisition of a new client, VeriTask Software.

VeriTask, a human capital management solutions company devoted to the creation of
smart software solutions for everyday business management tasks, offers software
solutions such as task managers and biometric time clocks. More specifically,
VeriTask focuses on three primary products, the web-based and TCP / IP versions of
its Biometric Employee Time ClockT and its Employee Task ChaserT.

The Biometric Employee Time ClockT uses biometry to verify an employee's identity
with just a fingerprint, and thereby eliminates the possibility of "buddy punching,"
or when one employee clocks in for another. The Employee Task ChaserT registers
tasks assigned to employees and allows the task manager to monitor each assignment
until it is completed. The Employee Task ChaserT provides superior task management
because, unlike other systems, it prevents a task from disappearing from the monitor
of the task's recipient until the creator of the task is satisfied with the result.

"VeriTask Software is an innovative company in the HR software and services space,"
said J. William Tincup, principal and co-founder of Starr Tincup. "Their biometric
time clock products lead the industry in affordability and ease-of-use. They are
also at the vanguard of innovation in the human capital management space with an
impressive line of related products and services. As the leading provider of
marketing services to HR software and services companies, Starr Tincup is a natural
fit to lead the company's bid to dramatically increase revenue in 2007 through
direct and indirect channels. Our respect for the good people at VeriTask Software
is immeasurable, and we look forward to helping them achieve their dreams."

VeriTask's long-term goal with Starr Tincup is to create worldwide channel and
corporate partners for VeriTask. In the interim, Starr Tincup will lead all
marketing initiatives for VeriTask and will work to drive e-commerce revenue through
search engine marketing (SEM) efforts.


About VeriTask Software
VeriTask Software is a developer of integrated biometric software solutions designed
to enhance the quality and efficiency of human capital management. For more
information, contact www.veritasksoftware.com.

About Starr Tincup
Starr Tincup is an integrated marketing firm for business-to-business software and
services companies. We help clients market smarter so they drive more revenue with
better marketing ROI. Our scope of services includes consulting and planning, market
research, sales and marketing infrastructure implementation and marketing program
execution.

For more about Starr Tincup, visit our website at www.starrtincup.com or read our
blog at http://starrtincup.blogspot.com.


Media Contacts
Bret Starr
Principal and Co-Founder
817.204.0388
starr@starrtincup.com

J. William Tincup
Principal and Co-Founder
817.204.0400
tincup@starrtincup.com
Starr Tincup

Web Site = http://www.starrtincup.com

Contact Details = 1412 W. Magnolia Ave.
Suite 200
Fort Worth, TX 76104

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